When there is so much competition, and there’s a new trend going on in the industry at the blink of an eye, quick-service restaurants cannot just sit still and watch. There is an incessant need to be proactive, to make something new, and do something that will make your restaurant standout from the competition that’s getting increasingly crowded.
What better time to start something new for your business than now, at the beginning of the year?
New Ideas for Your Quick Service Restaurant
Here are some things that are worth trying this year:
Offer a healthier menu.
The quick service food industry, no matter how many of us try to dissociate ourselves from fast food restaurants, will always be mistaken for the latter. Our menu is easily associated as being unhealthy, greasy, and just plain bad. With the market getting more and more health-conscious, it is time that you develop a menu that’s aimed at the diet conscious. Develop sugar-free’s, organics, a whole new range of salads, fresh juices, and healthy take-out meals. This way, they will pick your place over your competitors simply because you give them the healthier options.
Be internet savvy.
If you aren’t into it yet, then you should start making good use of all the tools the internet has to offer. Don’t stop at having a Facebook fan page; use all social media accounts possible – Twitter, Instagram, Pinterest, even own a blog! Don’t worry about not having enough time to do all that. There are tons of online marketing companies that can take care of it for you so your posts are up to date. And if you can, create your own app for orders and deliveries. Nobody wants to manually dial a telephone number anymore; everyone just wants to be on their handheld device at all times.
Reach out to your community.
The world needs more good people to help make it a better place; be that good person and wait on the world to pay it forward. Reaching out to communities for corporate social responsibilities is an old concept, but it works just as well.
Sponsor a school-feeding program, donate books to the book bank, send goodies for the troops abroad, donate water for the children of Africa – the world is in dire need of your goodness.
Apart from doing the work yourself, use your restaurant as a bridge through which your customers can also extend their help. You are not only making your establishment look great; you are also earning yourself some good karma that the universe will gladly give back to you.
Is there anything that you’re looking to try this year for your restaurant? Share it with us!